Job Information
ManpowerGroup Digital Marketing Administrator in Menominee, Michigan
Based on the direction of the Digital Marketing Manager, sets-up assigned marketing campaigns for client websites including banners, product SKUs, eblasts, category landing pages, and navigation bar tabs, and ensures campaigns are up to date in internal tracker.
Monitors campaigns, verifying eblasts/SMS links, banner links, landing pages, coupon codes, navigation bar tabs, SKUs, etc. for accuracy and edits as appropriate or refers to Business Account Specialist as needed.
Uploads bimonthly client catalogs and updates website banners to ensure promotions are active at designated time for the promotional period month.
Adds education booklets and holiday magazines, as applicable, and ensures they are active according to the client’s timeline.
Links all banners to the appropriate area/product and sets the correct run dates for each.
Prepares blogs by referencing the manufacturer's website, compiling product information, writing content, proofing, and editing to ensure content is professional, speaks to the target audience of the client, and maintains a trendy aesthetic. Obtains approval from Business Account Specialist and uploads to client site.
Updates regular and promotional SKUs for Shopify websites to include uploading promotional images and ensuring product information for each SKU is accurate.
Contributes to the coordination and development of communication materials such as sell sheets, magazines, brochures, website pages, packaging, and in-store displays.
Monitors consumer, market, and industry trends in addition to competitor activities to aid clients in remaining competitive with promotions, website design, print publications, and digital extensions to increase overall sales performance.
Remains current with industry, digital media, and design knowledge by reviewing professional publications, and/or participating in professional societies.
If this is a role that interests you and you’d like to learn more, click apply now and a recruiter will be in touch with you to discuss this great opportunity. We look forward to speaking with you! If you would like to speak to someone you may call 906-863-6345.
About ManpowerGroup, Parent Company of: Manpower, Experis, Talent Solutions, and Jefferson Wells
ManpowerGroup® (NYSE: MAN), the leading global workforce solutions company, helps organizations transform in a fast-changing world of work by sourcing, assessing, developing, and managing the talent that enables them to win. We develop innovative solutions for hundreds of thousands of organizations every year, providing them with skilled talent while finding meaningful, sustainable employment for millions of people across a wide range of industries and skills. Our expert family of brands – Manpower, Experis, Talent Solutions, and Jefferson Wells – creates substantial value for candidates and clients across more than 75 countries and territories and has done so for over 70 years. We are recognized consistently for our diversity - as a best place to work for Women, Inclusion, Equality and Disability and in 2022 ManpowerGroup was named one of the World's Most Ethical Companies for the 13th year - all confirming our position as the brand of choice for in-demand talent.
ManpowerGroup is committed to providing equal employment opportunities in a professional, high quality work environment. It is the policy of ManpowerGroup and all of its subsidiaries to recruit, train, promote, transfer, pay and take all employment actions without regard to an employee's race, color, national origin, ancestry, sex, sexual orientation, gender identity, genetic information, religion, age, disability, protected veteran status, or any other basis protected by applicable law.